The insole company will serve as the presenting sponsor of Team Hype, the powerful stunt team that pumps up the crowd at Nets home games. In addition to premium signage during Team Hype performances, OrthoLite branding will appear throughout Barclays Center during home games. The deal also encompasses radio spots during the Nets regular season game broadcasts and advertising on the team’s website.
“The Brooklyn Nets are a world-class organization, and this strategic partnership aligns strongly with our mission to provide athletes of all levels the comfort that they need to perform at their best,” said Glenn Barrett, chief executive officer of OrthoLite. “We are thrilled to align with the Brooklyn Nets and Team Hype, and embark on a successful season together.”
To celebrate the partnership, OrthoLite is offering Nets fans a $5 discount off one pair of OrthoLite Fusion insoles purchased at OrthoLite.com from Oct. 28-Nov. 4, 2015. Fans can take advantage of this limited time offer using the promotion code ‘FitComfy’ during the checkout process.