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Puma’s Latest Drops Play on ’90s Nostalgia and a Love of Sweets

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Puma is ushering in summer with a suite of colorful new capsule collections that tap into nostalgia, sweet tooths and a love of sport. Rugrats The German sportswear brand has teamed with ViacomCBS Consumer Products (VCP) and Nickelodeon to produce a retro collection inspired by the children’s channel’s animated ‘90s hit, “Rugrats,” which is celebrating…

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