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Reebok and Adidas Combine Powers on Instapump Fury Boost

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

Two titans of athletic footwear have teamed up on a shoe that promises to “redefine the sneaker industry.” Reebok and parent company Adidas have combined the powers of their InstaPump and Boost technologies to realize every sneakerhead’s dream. The Instapump Fury Boost combines “the audacious futurism” of Reebok’s Instapump, which first debuted in 1994, with…

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