Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Minions Invade Reebok Sneakers and Tees

What are the pains and actions brands across the industry are taking to try and become consumer-led? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Fans of the bespectacled yellow creatures known as the Minions will now have the opportunity to show their love through footwear. On Tuesday, Illumination Entertainment, Universal Brand Development and athletic apparel and footwear brand Reebok announced the debut of the “Minions: The Rise of Gru” collection. The line teases the film franchise’s forthcoming installment, which…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands