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Minions Invade Reebok Sneakers and Tees

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Fans of the bespectacled yellow creatures known as the Minions will now have the opportunity to show their love through footwear. On Tuesday, Illumination Entertainment, Universal Brand Development and athletic apparel and footwear brand Reebok announced the debut of the “Minions: The Rise of Gru” collection. The line teases the film franchise’s forthcoming installment, which…

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