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Reformation’s ‘Cereal Leather’ Shoes Replace Animal Hide with Grains

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Cereal isn’t just what’s for breakfast. Reformation has found a way to harness the power of the foodstuffs for use in a new footwear capsule. This month, the California company launched two of its most popular shoe silhouettes—the Assunta three-strap block-heel slide and the strappy Meena heeled sandal—using a new, animal-free leather alternative. While the…

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