Rockport has announced it will be working to support Dress For Success, the international non-profit that promotes the economic independence of disadvantaged women by providing professional attire and support.
The partnership is part of Rockport’s fall campaign, #MyDailyAdventure, which features real people finding adventure in the everyday. The footwear company is asking consumers to share their daily adventures on Instagram using #MyDailyAdventure and tagging @DressforSuccess now through October 22. For every post, Rockport will donate five dollars, up to $10,000, to the non-profit.
“Dress for Success and Rockport both stand for much more than shoes or clothing; we share a commitment to inspiring the confidence necessary to face challenges, seize opportunities and make the most out of everyday moments,” said Susan Dooley, senior vice president of the Rockport Group. “We’re humbled to play a small role in helping these courageous women get back on their feet.”
The Rockport Fall ’15 men’s and women’s collections are now available at retail and online. The #MyDailyAdventure stories can be found on Rockport’s website.