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Black-Run School Footwear Leaves the Cachet, Clout-Chasing to Jordan, Yeezy

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

School Footwear is trying to reset the market for status-worthy sneaker design with an accessible price point and a message that says “black brands matter.” Originally conceived in the early fall of 2019, the DTC sneaker brand received its first samples in January after designing “frantically” for months. In June, the up-and-coming sneaker brand based…

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