After it got Snoop Dogg to rep its products at the Super Bowl, Skechers has tapped Diane von Furstenberg for a fashionable new women’s collaboration, merging the famed fashion designer’s penchant for romance with the athletic brand’s sporty signatures. In particular, von Furstenberg shared that she hopes the collection will “give customers confidence and comfort” and “allow the woman in charge of her life to be in charge of her health,” according to a statement.
The duo’s capsule line particularly highlights sneakers, bringing the legendary von Furstenberg’s renowned lip prints to Skechers’ comfort-based staples. The first is its rounded Uno sneaker, given a “Beso” makeover in pale pink, black and white with a deep pink rounded gel wedge. Black laces, Sketch-Air cushioned midsoles and a sharp red DVF Lipstick print on its sides.
Another chunky sneaker revamped by DVF is the D’Lite, Skechers‘ retro sneaker with thick soles and ridged rubber soles. The collaboration’s “Red Slip” style featured a lipstick-printed tongue, as well as smooth leather lace-up uppers with pink, white, black and iridescent paneling. Giving it a sharp finish are thin panels trimmed with DVF’s lipstick prints in hues of pink, red and purple, with cushioned insoles and midsoles providing enhanced comfort.
The final sneaker in the duo’s line is the Max Cushioning Elite. As its name suggests, the “Multi Kiss” lace-up style features all-black uppers covered in DVF’s kiss prints in the aforementioned purple, pink and red hues, giving it a burst of retro flair. The romantically sporty set is complete with cushioned midsoles, knit fabric uppers and Skechers’ Air-Cooled Goga Mat insoles for added ease.
Rounding out the collection is the athletic brand’s Hyper Slide, cast in monochrome black with wide leather straps printed in DVF’s aforementioned lip prints. Like previously mentioned styles, this “Sky Gloss” set includes cushioned midsoles to provide comfort and relaxation to its wearers’ feet. Textured flat rubber outsoles complete the pair to provide additional stability throughout the day.
Skechers x Diane von Furstenberg also expands its’ shoes’ aesthetics and comfort through a capsule athleisure line. This offering includes black high-waisted leggings, a stretchy fabric racer bra, shorts and a jersey T-shirt with various silhouettes and tones of DVF’s lipstick prints.
The capsule collection is available now on Skechers.com. More footwear and clothing from the duo will also be released in the spring season, as well.