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Mario Mania Fuels Nostalgic Puma and Champion Drops

Rivet's 2020 Denim Circularity report takes a deep dive into how the global denim industry is plotting its circular future amidst a worldwide pandemic.

For two popular fashion brands, the month of November marks “Mario time!” Eight months after Levi’s introduced its Super Mario Bros. collection, Champion Athleticwear and Puma are readying their own culturally woke collaborations with the blockbuster video game to commemorate its 35th anniversary. Launching Wednesday, Champion Athleticwear’s limited-edition capsule utilizes some of the Japanese box…

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