There are lots of way to build the hype for your latest sneaker drop. Creating an alternative design long enough to give a clown pause might be one of the more curiously creative options.
The internet got a first look at Estonian rapper Tommy Cash’s Adidas Originals collaboration this week when he posted pictures on Instagram of himself wearing a pair of what appears to be the longest Superstar sneakers ever made.
“WHEN I SAID TO ADIDAS THAT I WANT TO MAKE THE LONGEST SHOE IN THE WORLD AS OUR COLLAB THEY WERE LIKE WTF TOMMY. BUT 5 MONTHS LATER HERE WE ARE,” Cash wrote in a post that has since garnered more than 145,000 likes.
Unfortunately, those dreaming of nabbing a pair of their own are out of luck. The ultra-long sneakers were created by Cash himself “as a part of his image within art content production related to the launch,” an Adidas spokesperson said. “This one will not be available for sale as it’s Tommy’s art project made in a single version by his team.”
Though Cash’s actual Superstar cuts out a couple feet worth of shoe, it maintains the mismatched coloring of the pair seen on Instagram. The design draws inspiration from the ancient Chinese concept of yin and yang, Adidas said, with one shoe made entirely in black and the other contrasting in white. A laser engraving of Cash’s autograph decorates the heel and a yin-yang print covers the insole. Each sneaker is packaged in a custom logo pouch.
“Both ‘angel’ and ‘devil’ live in me at the same time—two opposites that are constantly fighting with each other,” Cash said in a statement. “Yes, these sneakers are different colors. After all, they reflect my mood, which changes every day. And I will proudly wear both versions of the iconic silhouette at the same time.”
Those interested in the limited-edition shoe could enter a raffle on the Adidas app earlier this week. Winners received the chance to buy the shoe Wednesday for 8,399 rubles (about $113).
Earlier this year, Adidas released a broad collection of Lunar New Year-themed footwear and apparel. The range included several sustainable options, such as an Ultraboost DNA running shoe made with recycled ocean plastic, a pair of recycled polyester warm pants and a sweat dress with an allover holiday print made with sustainable cotton.