Ugg Brand is showing its nerdy side, as it joins in on the excitement surrounding the release of the new Star Wars film, The Force Awakens.
The Deckers Brands-owned company, in collaboration with Disney Consumer Products, launched a limited edition Star Wars by Ugg collection. The eight-piece Darth Vader line for men, women and children is the first run of a three-part series within the collection, which will honor the iconic characters of the original films throughout the year.
Each style includes a custom, inner-woven label featuring famed Star Wars quotes, original storyboard tissue paper and a custom Star Wars by Ugg box.
Leah Larson, vice president creative director for the Ugg Brand, said, “We are proud to be a part of the Star Wars universe, and much like the Ugg brand, Star Wars has grown to be a part of our lives and families since the seventies.”
The Star Wars Collection will be available at select locations worldwide and online, ranging in price from $100-$225.