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Vibram FiveFingers Kicks Off Warrior Dash Sweepstakes

In continuation of its long-term partnership with Warrior Dash, Vibram FiveFingers is offering adventure-seekers an opportunity to take part in the obstacle race for free.

Consumers who purchase a pair of the Vibram FiveFingers Spyridon MR (which stands for “mud run”) through the brand’s e-commerce site in 2015 will have the opportunity to partake in a free Warrior Dash race of their choice.

“Vibram FiveFingers is the perfect shoe for competitors to use on the Warrior Dash course due to their versatile design that allows them to navigate the challenging wet, dry and muddy terrain and obstacles,” said Allon Cohne, Vibram CMO. “We look forward to connecting with participants at races across the country and giving them the opportunity to test our FiveFingers Spyridon MR for themselves.”

In addition to the sweepstakes, Vibram will support Warrior Dash’s fundraising efforts for St. Jude Children’s Research Hospital with on-site sales and product trials. The footwear company will host their Vibram Shoe Wash and Exchange, a mobile washing machine station that provide participants a chance to clean the mud off their shoes and try new Vibram FiveFingers models.

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