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Vivobarefoot Fetes Sustainability Strategy, Partners with Woolmark

Nordstrom, Greats, Target, Macy’s, Alibaba, Bonobos, Rhone, Spanx and more will be at Sourcing Summit NY Oct 17. Don't miss it.

Vivobarefoot is tightening its sustainability focus. The London-based minimalist-footwear company, a pioneer of the barefoot-running movement, announced Monday its plans to base future collections around three material groups: bio or plant-based polymers, recycled components and natural materials. Vivobarefoot says it believes this decision will “help create transparency and simplification” as it barrels toward its goal…

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