Comfort overhauled——that’s what Wolverine aims to offer with an all-new DuraShocks collection of work and outdoor boots. The Fall ’16 line builds on what the initial design set out to achieve nearly 25 year ago when it changed industry standards for comfort, shock absorption and energy return.
“Maintaining key attributes that have led to more than 25 million pairs sold and years of positive experiences for our loyal consumers, while revolutionizing DuraShocks and appealing to the next generation consumer has been one of the greatest challenges the product development team has ever taken on,” said Yahn Lebo, Wolverine Product line manager.
The updated DuraShocks collection features an “effort-maximizing” return system designed with Wolverine H-Plate suspensions to stabilize the foot, shock-absorbing sidewalls and outsoles with chiseled edges and rubber lugs for grip.
Work and outdoor styles include the waterproof Wolverine Legend and Wolverine Nation, as well as an insulated version of the Nation. For the first time, DuraShocks is being implemented into the company’s hunting line with the Wolverine Claw and Wolerine Fury boots in Real Tree camouflage.