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Wolverine CEO Explains ‘Why Our Future Order Backlog Is Up So Much’

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Wolverine Worldwide saw fourth-quarter revenues decline 16.1 percent to $509.6 million and net losses that amounted to $171.2 million, but the footwear giant—which owns brands including Wolverine, Saucony, Chaco, Merrell, Sperry, and Hush Puppies—is shooting for renewed strength this year. With the company’s push to reach $500 million in owned e-commerce revenue in full swing…

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