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Hoka One One Carried Deckers Across the Finish Line in Q2

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Deckers just might have a winning brand in Hoka One One, as the performance footwear running brand continues to produce exceptional sales growth and consumer interest. In a Nutshell: As a whole, Deckers turned in a solid second quarter and subsequently raised its year-end expectations. During Q2, the footwear company also repurchased $155 million of its…

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