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Nike Hits Earnings Mark But Investors See Weakness in North American Sales

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

Nike released its Q3 earnings report after trading closed Thursday, indicating the footwear and apparel powerhouse had surpassed Wall Street expectations for earnings but had failed to reach sales goals—particularly in North America. In a Nutshell: After closing with a company-record share price of $88.01 on Thursday, after-hours trading brought prices down by more than…

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