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Vans Swoops in to Help Pandemic-Hit Small Retail

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Vans has come up with a creative ways to support the small retail partners that have been critical to maintaining the skate shoe brand’s longstanding street cred. Small businesses like independent skate shops, art galleries, eateries and indie music venues have been hit hard by the coronavirus pandemic. Now, the Vans “Foot the Bill” initiative…

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