Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user
You will be redirected back to your article in seconds

Is Adidas Setting the Bar for Nearshoring and Speed to Market?

When it comes to sustainability, there is no way forward without a plan. Attend our in-person “Sustainability Summit: Road to 2030” June 1 in NYC. Learn from the industry’s best and brightest, and network to create those necessary partnerships!

Adidas dropped its third high-tech Speedfactory sneaker on April 26—and the men’s version sold out online by the next day, perhaps confirming consumer demand for premium data-driven, design-conscious athletic products tailored for local markets. Following the AM4LDN and AM4PAR—sneakers created in Adidas’ Ansbach, Germany Speedfactory for London and Paris, respectively—the $200 AM4NYC was designed specifically…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!