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Allbirds Introduces its First Flip Flop Made with Sustainable Sugarcane

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Sugarcane is the latest ingredient in Allbirds footwear. The sustainable start-up introduced its first flip-flop Wednesday made with SweetFoam, a proprietary outsole material derived from sugarcane and engineered with the world’s first carbon negative EVA. The technology will be made available to the entire footwear industry. Allbirds spent two years developing the sole material. Instead…

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