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Sustainable Startup Turns Cork and Cactus Leather Into Eco-Friendly Insoles

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

A new player has entered the sustainable insole arena. Fulton announced the launch and general availability of its first product offering, the Classic Insole, Wednesday. The New York City startup’s insert relies solely on plant-based materials. A supportive, durable, shock-absorbing cork foundation serves as the insole’s base. On top of that, Fulton has placed a…

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