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Sustainable Startup Turns Cork and Cactus Leather Into Eco-Friendly Insoles

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

A new player has entered the sustainable insole arena. Fulton announced the launch and general availability of its first product offering, the Classic Insole, Wednesday. The New York City startup’s insert relies solely on plant-based materials. A supportive, durable, shock-absorbing cork foundation serves as the insole’s base. On top of that, Fulton has placed a…

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