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Why Greats Founder Ryan Babenzien Says ‘Zero Impact’ Isn’t His Sustainability Goal

Greats has been making its best-selling Royale Knit sneaker to great acclaim for years and last week it unveiled the newest innovation for the silhouette: an upper knitted entirely of recycled ocean plastic. The upcycled silhouette will be available for both men and women and Greats says that this first release will be responsible for removing…

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