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Puma Joins First Mile for New Capsule Made From Recycled Polyester

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

Puma is joining the fight against plastic pollution. The brand announced a new collaboration with First Mile, a producer of recycled polyester sourced from plastic refuse collected in low-income communities, to create a new sportswear capsule for Spring/Summer 2020. With the addition of the new capsule, Puma is entering the ranks of brands that have begun…

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