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Puma and MIT Experiment with Biodesign to Advance Adaptable Footwear

When it comes to sustainability, there is no way forward without a plan. Attend our in-person “Sustainability Summit: Road to 2030” June 1 in NYC. Learn from the industry’s best and brightest, and network to create those necessary partnerships!

A new innovation from Puma and the Massachusetts Institute of Technology (MIT) takes breathable footwear to a new level. The performance footwear brand partnered with the MIT Design Lab to develop “breathing shoes” and “deep learning” insoles, a collection of biodesign products that adapt to the wearer’s body. The technologies could one day improve cleats…

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