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New Under Armour Sneaker Will Offer Connected Coaching

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

The upcoming UA HOVR Machina running silhouette from Under Armour claims to change the way runners assess their progress, allowing “unprecedented” insight into its wearer’s running form through a new digital running platform. The Baltimore-based athletic giant says the shoe offers the comfort of long-distance running footwear while embracing speedy features from the racing category….

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