Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user
You will be redirected back to your article in seconds

5 Ways Mobile Actually Drives Consumers to Stores

When it comes to sustainability, there is no way forward without a plan. Attend our in-person “Sustainability Summit: Road to 2030” June 1 in NYC. Learn from the industry’s best and brightest, and network to create those necessary partnerships!

Online may be stealing a touch of brick-and-mortar’s thunder, but the e-commerce channel—mobile especially—plays a major role in getting shoppers into stores.

It’s not news that consumers are constantly connected to their smartphones, but mobile has reached new heights. According to Google, mobile shopping-related searches were up 120 percent in the last year.

And 82 percent of shoppers said they check their phones on purchases they’re about to make in stores.

Read more at Sourcing Journal.

Related Articles

More from our brands

Access exclusive content Become a Member Today!