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How These Casual Footwear Brands Count on Collabs to Win at Retail

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

When it comes to modern retail, have we reached peak collab? The practice, which happens most typically between brands and other brands—or brands and influencers—seems more ubiquitous than ever. But what is it about these partnerships that drives near-crazed consumers to buy with such gusto? Even knowing that another exclusive “drop” surely lurks around the…

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