FFANY and QVC are continuing their commitment to support breast cancer research. The annual QVC Presents “FFANY Shoes on Sale” broadcast will air on Oct. 22 from 6 to 9 PM (EST), featuring over 150 donated shoes from more than 80 brands. Shoes will be sold at half the manufacturer’s suggested retail price with a minimum of 80 percent of the purchase price benefiting various breast cancer organizations.
This year TV personality Cheryl Burke is lending her voice to the cause. In a statement, QVC President and CEO Mike George, said, “We are honored to have Cheryl Burke’s support this year to help promote and spread awareness for such an important cause. Her effervescent personality combined with a sheer gusto for life will leave shoppers feeling excited and inspired to participate.”
FFANY President and CEO Ron Fromm said, “Cheryl’s vivacious leadership as our 2015 PSA spokesperson will help make this year’s campaign and event successful, putting more dollars into discovery from coast to coast.”
To date, the event has raised more than $47 million for breast cancer research and education institutions.
Beneficiaries for the 2015 QVC Presents “FFANY Shoes on Sale” event include: The Abramson Cancer Center of the University of Pennsylvania, The Breast Cancer Research Foundation, The Samuel Oschin Comprehensive Cancer Institute at Cedars-Sinai Medical Center, The Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute, The University of Michigan Comprehensive Cancer Center’s Breast Oncology Program, The University of Pittsburgh Cancer Institute, The Winthrop P. Rockefeller Cancer Institute of the University of Arkansas for Medical Sciences, The Alvin J. Siteman Cancer Center at Barnes-Jewish Hospital and Washington University School of Medicine, and The Margie and Robert E. Petersen Breast Cancer Research Program at the John Wayne Cancer Institute at Providence Saint John’s Health Center.