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Cole Haan Debuts a Homey Retail Concept

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Home is where the Haan is. Cole Haan debuted a new retail concept based on residential design at its latest store opening located at the Dallas NorthPark Center in Texas.

The 3,000-square-foot shop explores the concept of a home by highlighting the brand’s full product line, including footwear, apparel, handbags and accessories in individual rooms. Each room is dedicated to a specific Cole Haan innovation product starting with Grand in the front, casual in the center and dress in the back of the store.

The neutral color palette incorporates a blend of traditional and modern design aesthetic, complemented by a large scale marble mosaic pattern in the front foyer. Custom lighting and flexible millwork frame products and create distinct product presentations for female and male consumers.

The NorthPark location marks the first of the new stores in North America to feature the home layout which has had a successful run in stores overseas.

David Maddocks, Cole Haan chief marketing officer and general manager of business development, said the new design will “showcase the vast portfolio of our seasonal product offerings in a more impactful way for our consumers.”

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