Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

NPD: E-Commerce Can’t Save Sagging Sneaker Sales

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Sneaker sales are suffering under the coronavirus outbreak. Athletic footwear sales fell by 65 percent during the week ending March 21, according to The NPD Group’s retail tracking service. All major brands experienced declines and the sport lifestyle and skate categories—previously the trendiest sectors in footwear—fell by more than 60 percent. However, the footwear categories…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!