Foot Locker has paired up with James Harden for a new twitter campaign in which the NBA star will fulfill fan requests sent over Twitter.
Dubbed ‘Play My Tweet’, starting Thursday fans can submit personal requests by tagging @FootLocker and #PlayMyTweet for a chance to have their requests fulfilled by Harden. Whether it’s sending a fan an autographed jersey or singing Happy Birthday to your mom, Foot Locker says legitimate requests will be considered.
Foot Locker’s “Play My Tweet” will take place on Oct. 8 in Houston, with Harden taking shots using basketballs printed with selected fans’ tweets. Harden will read the tweet on the ball and take a shot. If he makes the shot, he’s safe–but if he misses it, he must fulfill the request. Each shot’s difficulty level will correspond to the size of the request, and fans can watch the challenge go down beginning at 7:00 p.m. ET via Foot Locker’s YouTube channel and Twitter page.
“Working with Foot Locker gives me the opportunity to engage with fans in a creative and fun way,” Harden said in a press release. “I’m excited to see what the fans want me to do and I hope I won’t be doing anything too embarrassing.”