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Why Keen’s Committing to More ‘Made in the USA’

What are the pains and actions brands across the industry are taking to try and become consumer-led? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Footwear brand Keen will take two major steps this year to expand its U.S. manufacturing commitment. First, Keen, itself based in Portland, Ore., plans to increase production in its home city by 26 percent in response to strong demand for its utility boots and premium hikers. According to Erik Burbank, vice president of the company’s…

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