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Nike Presses Forward With New Arizona Factory Despite ‘Betsy Ross’ Sneaker Backlash

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Nike has confirmed that it will build a Nike Air Manufacturing Innovation (Nike Air MI) facility in Goodyear, Ariz., the brand’s third such facility in the United States. The news comes little over a week after the future of the facility became uncertain due to a political backlash related to the release of a sneaker emblazoned…

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