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Nike Presses Forward With New Arizona Factory Despite ‘Betsy Ross’ Sneaker Backlash

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Nike has confirmed that it will build a Nike Air Manufacturing Innovation (Nike Air MI) facility in Goodyear, Ariz., the brand’s third such facility in the United States. The news comes little over a week after the future of the facility became uncertain due to a political backlash related to the release of a sneaker emblazoned…

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