Puma is creating the ultimate band with its growing roster of musician brand ambassadors.
The company announced Tuesday that it has tapped Grammy nominated artist Big Sean as their new Creative Collaborator and Global Ambassador.
Big Sean will work alongside Puma’s team to design an exclusive collection set to debut next spring. He will also be the face of the next Puma Classics campaign this summer.
“We are thrilled to have Big Sean on board. Anyone who’s followed him throughout his career will know that his talent goes beyond music. His passion for creativity and individuality is very strong,” said Puma Global Director for Brand Marketing, Adam Petrick. “We’ve already kicked off the design process with Sean and we’re glad to see a fusion of his unique style and Puma’s sports heritage coming through. We’re very pleased to welcome Sean to the Puma family.”
Big Sean joins Puma’s Rihanna, The Weeknd and Young Thug as Puma brand ambassadors.