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Footwear May Be The Solution For Struggling Apparel Brands

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

It’s no surprise that today’s retail scene is tough, but apparel companies are turning to another key wardrobe item to stay competitive: shoes.

Footwear retail sales are currently outpacing apparel. According to a Euromonitor report, footwear has grown at a compound annual growth rate (CAGR) of 6 percent in the 2010 to 2015 period, compared to 4 percent for apparel.

Another report, by TechNavio Infiniti Research Ltd., said the global footwear market is projected to reach $216 billion by the end of 2019.

Read more at Sourcing Journal.


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