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Gigi Hadid Works It in Stuart Weitzman Fall Campaign

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

After posing nude for Stuart Weitzman’s Spring ’16 campaign, model and social media star Gigi Hadid has strapped on a pair of thigh-high Weitzman boots for the company’s sexy and powerful Fall ’16 campaign.

Inspired by Hadid’s real-life workout regimen, Stuart Weitzman’s Fall 2016 advertising campaign features the model channeling her inner strength through motion.

Shot by renowned fashion photographer Mario Testino, the black-and-white ads continue to embrace the distinctively minimalist aesthetic Weitzman is known for.

The international advertising campaign will launch in the United States, Italy, France, England, Dubai, Germany, Spain and across Asia. Outdoor advertising, including billboards and kiosks, will run in Los Angeles, New York, Milan, Paris and Hong Kong.

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