Centric’s flagship PLM platform, Centric 8, delivers merchandise planning, product development, sourcing, business planning, quality and collection management functionality tailored for fast-moving consumer industries.
Keen Vice President, Global Technical Operations, Hari Perumal said the company has been looking for a change to keep up with its growing network of retailers and products.
“Because we manufacture, source and distribute on a global scale, we deal with a lot of complexity. Our design and development teams are spread across multiple regions to be in tune with consumer tastes and expectations in different markets as diverse as Japan, Europe and Canada. We have been running the business in the same way since the company was founded, using spreadsheets, word documents, emails and line drawings, and now we need a system to bring all these together,” Perumal said.
With Centric, the company aims to streamline processes, reduce lead time and bring its global teams together.
“We are at a threshold where we need strong foundation systems to scale the business up and support our aggressive growth plans. We are confident that this is the right moment to implement Centric PLM and that it will enable us to grow our business,” Perumal added.