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Take a Hike: Why Outdoor Is Footwear’s Biggest Money-Making Opportunity Right Now

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If nothing else, the Covid-19 pandemic is nudging consumers to reconnect with the great outdoors. In the months after worldwide stay-at-home orders started to ease up, more people saw the opportunity to go on socially distanced adventures in the wilderness, whether in trails, parks, meadows or mountains. As a result, while a struggling U.S. footwear…

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