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Red Hot Footwear for Fall ’18 at FFANY

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

The popularity of bright red shows no signs of slowing down. Footwear brands at FFANY in New York City Wednesday offered a first look at their Fall ’18 collections, revealing new ways to sell and wear the dominate color.

Red is the surprise ‘It’ color for this Fall ’17. Bloomingdale’s kicked off the fall season with a focus on red ankle boots at its New York City flagship. Meanwhile, designer brands like Victoria Beckham are touting sleek versions of Dorothy-inspired heels.

The next phase of red footwear includes lipstick red patents, autumnal suede boots and cherry red loafers. Expect to see hints of shimmer, trendy bows and subtle hardware to spruce up these looks.

Dr. Scholl’s Originals
Royal Vintage
 French Sole New York
Dr. Scholl’s Shoes

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