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Sperry Launches Unisex Collection for “Jaws” Fans

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

Sperry is daring to take a step back into the water with “Jaws”. The footwear brand, which was worn by the original cast of the 1975 blockbuster “Jaws”, is honoring its history with legendary film in a new commemorative collection for men and women.

Featuring four styles for women and three for men, as well as one unisex slip-on, the new Sperry x Jaws pack features all the blood and gore of the original film, in which Richard Dreyfuss and Robert Shaw sported Sperry’s classic Striper CVO.

The pack retails for between $70 and $80 and will be available through Sperry’s website and at Journey’s beginning May 5, followed by full-scale launch in the U.S. and internationally June 9.

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