This year marks Sole4Souls 10th anniversary, and saw added participants like Zappos.
Since 2014, Stride Rite has collected over 384,000 pairs of shoes for distribution globally, racking up over 60,000 this back-to-school season alone.
“At Stride Rite, we’re parents first, and we embrace the opportunity to partner with Soles4Souls to provide children with the shoes they so desperately need,” said Liz Bunnell, Stride Rite senior marketing director. “With the help of our customers, we’ve impacted hundreds of thousands of children and we’re excited to continue our work with Soles4Souls in the year ahead, providing this essential footwear for kids in need around the world.”
The brand donates 1 percent of shoe sale net profits to Soles4Souls during the season, as well as sets up bins for shoppers to donate new or used shoes in the brand’s various Brick and Mortar stores.
“Lots of companies talk about making a difference but Stride Rite is all about action. Their contributions of shoes and funds have enabled families in dozens of countries to have a better life. Even using conservative estimates, Stride Rite has generated more than $3 million dollars of direct economic impact,” said Buddy Teaster, Soles4Souls president and CEO. “There is nothing that makes us happier than to know that Stride Rite and their customers have changed the world for good with their generosity. I’ve said it before but Stride Rite is one of the best partners Soles4Souls has ever had.”
Stride Rite continues the spirit of giving year-round by donation bins staying up throughout the seasons. Customers who donate a pair of used or new shoes will receive 5 percent off their same-visit purchase.