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The Look: Red Hot

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

Merlot, ruby, red and burgundy footwear punctuate autumnal looks.

Exhibitors at GDS (Feb. 10-12) featured shades of red throughout their dress and casual collections for men and women, each taking a different approach to the jewel tone.

On the casual end, expect to see brands take a more playful stab at the trend with glitter, novelty embroidery, textures and flatform outsoles. For dress, the look is clean with smooth merlot leathers, plush velvet and shimmers of deep red metallic.

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