VF Corp.-owned Timberland has terminated its collaboration with French brand A.P.C. after its founder/designer Jean Touitou repeatedly use the n-word during the brand’s Fall ’15 menswear show in Paris this week.
During one segment of the presentation, which included four models wearing matching A.P.C.-designed Timberland boots, Style.com said Toutiou held up a sign that said: “Last N##@$ IN PARIS.” He also described Timberland as a “strong ghetto signifier.”
Timberland president Stewart Whitney released the following statement on Wednesday:
Yesterday we became aware of the offensive remarks made by Jean Touitou during his A.P.C. Fall Menswear show in Paris. We have chosen to immediately terminate our involvement with the A.P.C. brand, including the footwear collaboration we had planned for this fall. Simply stated, this kind of language and approach is in complete contrast with our values. Timberland seeks to collaborate with designers and brands who are at the forefront of lifestyle trends; equally important, they must also share our values. We will not tolerate offensive language or racial slurs of any kind being associated with the Timberland brand.
Shortly after the show, Toutiou defended his comments. However, he has since apologized for the remarks.