Meena Sandal Black

This month, the brand launched two of its most popular shoe silhouettes—the Assunta three-strap block-heel slide and the strappy Meena heeled sandal—using a new, animal-free leather alternative.
This month, the brand launched two of its most popular shoe silhouettes—the Assunta three-strap block-heel slide and the strappy Meena heeled sandal—using a new, animal-free leather alternative.
While the material’s characterization calls to mind the substance served with milk at kitchen tables around the country, that isn’t quite accurate, Alison Melville, Reformation’s general manager of footwear and accessories told Sourcing Journal. “Hate to burst your bubble, but it’s not made of Fruit Loops,” she said.
The material, made by Italian manufacturer Coronet, is crafted primarily from organic inputs rather than plastics, which make up most alt-leather options on the market.
In popular shades like black, white, neutral brown and bright green, the two shoe styles come in sizes 5-11 and are available for $198 on Reformation.com.
“Cereal Leather has the lowest petro-chemical contents in the market that also meets our aesthetic and quality requirements,” Melville said.
The brand settled on Cereal Leather in part because of its ability to hold up to wear and tear, Melville added. “This is so important for shoes, since they are usually the most well-worn items in your closet.”