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Shutdown Fever: Spending on Clothing, Footwear Fell 30% in April

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

With extremely high unemployment and retail shutdowns across the country brought on by the COVID-19 crisis, consumer spending on clothing and footwear plummeted 30 percent in April to $213.44 billion, the Bureau of Economic Analysis (BEA) reported Friday. The findings mark the second straight month of dramatic declines in personal consumption expenditures (PCE) for the…

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