Canada Goose has committed to greater sustainability by pledging to reach 90 percent Bluesign Approved status by 2025.
This commitment is part of the outerwear company’s Sustainable Impact Strategy to reduce the growing impact of the apparel industry on the environment. Bluesign and Canada Goose have agreed to work toward cleaner, more responsible and sustainable supply chains in the textile and apparel industries.
“We have always believed in building a business that is good for our team, for the communities we’re a part of and for the planet for generations to come,” Dani Reiss, president and CEO of Canada Goose, said. “No matter how much we’ve done over the last 60 years, we need to do more–the world can’t wait. Our aggressive commitments outlined in our first Sustainability Report are the steps we’re taking to transform the way we do business and ensure we are doing everything we can to create the future we want to see.”
The Bluesign® Approved trademark applies to materials for apparel and textile equipment. Brands that commit to being a Bluesign System partner allow for an assessment of their supply chain to ensure their products and processes meet stringent Bluesign criteria guidelines for industry workers, end consumers and the environment.
Brands such as Canada Goose are especially important due to their influence on their products’ design, development, sourcing, manufacturing and logistics, Bluesign noted. The Bluesign system is successful based on its strong partnerships in which the members of the supply chain are transparent, accountable and proactive in their roles. Safety and traceability throughout the supply chain are possible due, in part, to the commitment of the members to the guidelines established by Bluesign.
“I am happy to welcome Canada Goose into the Bluesign System,” Jill Dumain, CEO of Bluesign, said. “Bluesign holds our partners accountable to highest industry standard. Only by doing so can we ensure we are making a real global change. We need to continue to move forward. Brands and companies such as Canada Goose who have sustainability engrained as a part of their core value will succeed in the eyes of the consumer. We are proud to work together with and partner with brands who continue to drive and push ambitious sustainable efforts and goals.”
Last month, Canada Goose launched its Sustainable Impact Strategy that includes tangible commitments supporting key United Nations Sustainable Development Goals (SDGs).
These include carbon neutrality, with a target of achieving net zero direct and indirect greenhouse gas emissions by 2025, the use of reclaimed fur in 2022, certified in Textile Exchange’s Responsible Down Standard, obtaining Bluesign Approved status and eliminating single-use plastics in all Canada Goose owned or controlled facilities.