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maternity

From baggy jeans to sheer dresses, Edited examines how new mom Rihanna triggered a whole new vibe in the maternity fashion category.

How Rihanna’s Billionaire Style Is Influencing Maternity Fashion

British maternity and baby wear retailer JoJo Maman Bébé has been sold to Next plc and affiliates of hedge fund Davidson Kempner.

Next Taps Hedge Fund for Royal-Approved Maternity Wear Deal

L’Agence and Hatch both launched new premium denim collections geared to pregnant mamas-to-be with growing bellies to accommodate.

L’Agence and Hatch Elevate Maternity Jeans

Brand management firm Marquee Brands has secured $10 million in new capital in the form of a secured credit facility as it seeks to expand the e-commerce capabilities of its two maternity apparel brands, Motherhood Maternity and A Pea in the Pod.

Marquee Lands $10 Million to Spark Digital Growth at Maternity Brands

British maternity label Seraphine has attracted a cadre of celebrity fans from the Duchess of Cambridge to Carrie Underwood and Coco Rocha.

Royal-Approved Maternity Label Eyes $84 Million IPO

Just ahead of Mother's Day, Hatch, a lifestyle brand for expectant mothers, has released a new line of sneakers with footwear brand Keds.
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Hatch Retools Classic Keds for Mother’s Day

Hatch x Keds Maternity Sneaker Capsule

Sézane launched a new capsule of maternity apparel called 9 Months in Sézane that's designed to be worn throughout pregnancy and motherhood.

Sézane Applies French-Girl Aesthetic to Maternity Denim

The Mango Comfy Collection includes fine-knit trousers and cardigans.
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‘Couch Couture’: Brands Chase the Comfort Craze

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