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Sustainability Shift: Letting Go of Unclear Claims and Cost-Neutral Goals

America’s Luxury Cotton Celebrates 15 Years of The Supima Design Competition

America’s Luxury Cotton Celebrates 15 Years of The Supima Design Competition

Taku Yhim, a graduate of Parsons School of Design, The New School, was the winner of the 15th annual Supima Design Competition.

Supima Design Competition Crowns 15th Winner

The 15th installment of the annual Supima Design Competition is scheduled for Sept. 10 during New York Fashion Week.

Supima Design Competition Set for 15-Year Milestone

Supima announced a strategic partnership with TextileGenesis to establish a new industry benchmark platform for authenticating cotton.

Supima Partners With TextileGenesis on Industry Traceability Benchmark

Following up on an October report, “Cotton: A Case Study in Misinformation,” industry experts spoke out on “Debunking Cotton Myths.”

Experts Speak Out on Debunking Cotton Myths

Although extra-long staple cottons like Supima are unique in the market, these premium fibers have also been riding a pricing rollercoaster.
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Why Higher Cotton Prices Come with Some Positives (Really!)

On the final day of the Supima Harvest Symposium in November, speakers provided tips on how to market and speak about Supima cotton.

Supima Storytelling: Capitalizing on the Fibers’ Marketing & Messaging Opportunities

Cotton is the most commonly grown natural fiber, but despite its ubiquity, not all cotton is created equal, Supima experts say.

Safeguarding, Substantiating & Sharing Supima Cotton’s Quality & Value

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