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Accenture to Acquire Kurt Salmon to Advance Retail Industry

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Two top consulting firms are coming together for the good of the retail industry.

Accenture on Thursday announced plans to acquire Kurt Salmon in a move designed to expand Accenture Strategy’s capacity to help top retailers and private-equity firms in a world disrupted by digital.

“With digital disruption forcing retailers to rethink their entire business and operating models, we expect continued strong demand for strategy consulting services in this industry,” Accenture Strategy CEO Mark Knickrehm said. “This acquisition will enhance our ability to deliver the industry-specific strategies that our clients are increasingly seeking, in order to drive competitiveness and operational excellence at the intersection of business and technology.”

Kurt Salmon currently has over 260 employees that assist global clients in operational strategy consulting, merchandising, logistic operations, product development and omni-channel retail strategy. Following the acquisition, Accenture’s retail clients will excel as the traditional store format gives way to a more online landscape.

“In an environment dominated by rapidly rising customer expectations, industry convergence and low barriers to entry, our retail clients are looking for end-to-end strategy solutions to navigate this disruption,” said Chris Donnelly, retail industry lead at Accenture Strategy. “Through this acquisition, we will be able to offer our clients a powerful combination of services to help shape the transformation of the retail sector.”

Once the acquisition is completed, Kurt Salmon employees will merge with Accenture Strategy’s staff, where they will continue to drive retailers ahead of the game as the industry continues to shift.

“Our retail clients are increasingly looking for agile and pragmatic solutions from industry experts that enable their transformation journey and help them gain competitive advantage,” said Kurt Salmon CEO Brooks Kitchel. “Joining Accenture Strategy will enable us to bring new value to our clients in a collaborative, global and client-centric environment that aligns with our company culture and mission.”

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