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Adidas Outdoors Introduces New MyShelter Collection With $230 Rain Jacket

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Adidas Outdoor continues to cater to the urban adventurer, and its newly unveiled Myshelter Collection of outerwear is designed specifically for the city-dwelling consumer who appreciates the technical excellence and all-weather protection offered by purpose-built outdoor apparel. Adidas created the elements-protective outerwear after examining the weather conditions of major global cities, with a specific focus…

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